News
The Courts Are Ready. Now What?
Fourteen new pickleball courts opened in America today. Another fourteen will open tomorrow.The numbers behind that pace are hard to fully absorb: 68,000 courts already in place, 24.3 million players...
The Courts Are Ready. Now What?
Fourteen new pickleball courts opened in America today. Another fourteen will open tomorrow.The numbers behind that pace are hard to fully absorb: 68,000 courts already in place, 24.3 million players...
New to Pickleball? You’re Asking the Wrong Firs...
Everyone hands a new player a spec sheet. Here is the question that actually decides whether your first paddle fits, and it has almost nothing to do with the core...
New to Pickleball? You’re Asking the Wrong Firs...
Everyone hands a new player a spec sheet. Here is the question that actually decides whether your first paddle fits, and it has almost nothing to do with the core...
The Paddle Market Just Crossed $800 Million
The SFIA released its 2026 numbers this week. Pickleball added 4.5 million new players in a single year. Three-year growth sits at 171.8%. The equipment market now sits at $808...
The Paddle Market Just Crossed $800 Million
The SFIA released its 2026 numbers this week. Pickleball added 4.5 million new players in a single year. Three-year growth sits at 171.8%. The equipment market now sits at $808...
Wall Street Just Bet $225 Million on Pickleball
Apollo Global Management doesn't make sentimental investments. They manage roughly $700 billion in assets and have backed professional sports franchises, media empires, and infrastructure funds at scale. So when Apollo...
Wall Street Just Bet $225 Million on Pickleball
Apollo Global Management doesn't make sentimental investments. They manage roughly $700 billion in assets and have backed professional sports franchises, media empires, and infrastructure funds at scale. So when Apollo...
24.3 Million Americans Played Pickleball in 202...
24.3 million. That is how many Americans picked up a paddle in 2025, according to the 2026 SFIA (Sports & Fitness Industry Association) Participation Report. That figure represents a 22.8...
24.3 Million Americans Played Pickleball in 202...
24.3 million. That is how many Americans picked up a paddle in 2025, according to the 2026 SFIA (Sports & Fitness Industry Association) Participation Report. That figure represents a 22.8...
The $300 Paddle and What It Tells Us About Wher...
Selkirk launched a $300 paddle today. It reminded me of something I saw in the golf industry years ago.
The $300 Paddle and What It Tells Us About Wher...
Selkirk launched a $300 paddle today. It reminded me of something I saw in the golf industry years ago.